After months of companies, like Motorola and HTC, pushing their Android phones in sales and marketing, Android has finally passed Apple’s iPhone in US market share, according to the NPD group. The results were determined by a survey of smartphone owners, which put Android’s 28% share behind RIM’s BlackBerry with a high, but falling, 36% market share. Ross Rubin, executive director of industry analysis for NPD, said, “As in the past, carrier distribution and promotion have played a crucial role in determining smartphone market share. In order to compete with the iPhone, Verizon Wireless has expanded its buy-one-get-one offer beyond RIM devices to now include all of their smartphones.”
Android’s leap forward wasn’t the only thing mentioned in the report. The results showed that AT&T barely beat Verizon, 32% to 30%, for the largest American cellular network and T-Mobile edging out Sprint for the number three spot at 17% and 15% respectively.
Source: NPD
